“You never change anything by fighting the existing reality…. to change something build a new model that makes the existing model obsolete “
ODT2 “Soft Machines™” by Preston Willingham
Preston's Design Thinking Evolution
80,483 Hours - The Full Story
As a result of his walk to date: lessons, successes, setbacks, failures and wins, including takeovers and recoveries of his businesses, Preston has mastered the entrepreneurial world, to add to his already stuffed draw of master talents. Having never introduced into the market, a product that has failed to “sell through", Preston has co-founded and built three companies that simultaneously produced ground-breaking sales in 33 countries, in multiple project categories, won 13 Global and National home and workplace health and wellness product awards since 1985. Here's how his design thinking has evolved over time to arrive today at his seamless and highly effective self-care devices
Research & Development - Revolutionizing the Future of Back Health & Wellness
Preston’s inventions are the result of his expertise developed across 80,483 hours of research validated and endorsed through scientific partnerships and successfully approved patents across all his applications.
Overview of Preston's Design Formula
ODT2“Soft Machines™” by Preston Willingham have evolved, over the last 4 years to incorporate newly discovered and proven molecular-level bio-mechanical principles that he is combining with renewable energy sources the harvests from 9 potential energy-rich sources. Of all the renewable fuel sources, there is perhaps none more sustainable than the human body and the energy the body itself generates.
Preston’s Design Formula;
Harvests these renewable energy source described, particularly bio-elastic potential energy, with renewable energy resulting from Material sciences and gravitational physics.
Combines renewable energy with bio-scientific principles such as bio-fascial-mechanics and bio-tensegrity engineering, adhesive matrix proteins (Velcro-like) mechanisms in the fascial network to remodel postural dysfunction.
The power produced together from these sources is scientifically sufficient enough to “motorize” Preston’s Soft Machines™ that mechanically resolve spinal dysfunctions by controlling the spine's attachment endpoint angle morphology from a distance.
Using these new scientific breakthroughs and his design ideas, launched a new era in Preston’s design thinking that gave him his formula for inventing a set of innovative rejuvenation products set to disrupt the back health and wellness industry: