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Introduction: In the West, the Covid-19 crisis has exposed us to our collective vulnerabilities and respective differences, in their various forms. ...Societal cohesion is being tested at a time when the need for trust and transparency from governments, businesses and those with platform & voice, is paramount, in order to maintain strong societal cohesion and a sense of community...The actions and words of policymakers, of businesses , and not least, those in the business of reporting and broadcasting data, are under the microscope, now more than ever....

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